SEO Search Engine optimization
At Web Design Expressions, we design visually appealing and user-friendly websites. Sites can contain the most modern/cutting-edge development techniques, but that alone is not enough to drive traffic or gain customers. For that, the site needs to be optimized to show up in online searches using SEO or search engine optimization.
SEO is the process of optimizing your website in order to improve its ranking on search engines such as Google, Bing, and Yahoo to name a few. Search engines use an algorithm to "rank" sites when users search for specific information. These appear on the SERPs or search engine results page. By using a combination of web development techniques, we can help your website rise through the ranks.
Techniques
- Keywords & Phrases
Establish and infuse most used words into website photos/animation
- Quality content
Substantial and comprehensive custom content that utilizes keywords/phrases Provide value when compared to other pages in the search
- Internal links/External links/Back-links
Links to pages in site, to other sites, and links from other sites to yours
- Media Optimization
Linking any social media to site adds to content and SEO authentication
- Crawling/Indexing
Ensure search engine analyzing of site updates and posts properly
Our company not only designs and develops sites, but also provides ongoing maintenance and monitoring to ensure websites remains optimized for the target searches. Web Design Expressions uses tools like Google analytics to track your websites performance. Search patterns and keywords can change, so our design team identifies the most searched keywords in your field and makes adjustments that fit the content.
Web Design Expressions understands that every business is unique, and may have different goals so we work closely with our clients to create a customized SEO strategy that meets their specific needs.
Contact us today to learn more about how we can help your business succeed online.